Thanks for visiting the new site! It isn’t much yet, but as Analytics Ninja grows, I hope to add some more simple tools to help the most basic web analysts use Google Analytics and send them on their way to becoming true Analytics Ninjas (shedding the thought of ever being dubbed Reporting Squirrels). *Cringe*
Most of you have probably heard of Avinash Kaushik – author of the popular analytics blog, Occam’s Razor – who coined the term “Analytics Ninja” among other witty and edgy analytics phrases. Well, this site is an attempt to take the term one step further and provide some simple tips for new analytics users.
I am just a simple web analyst blogging for the greater good and helping small business owners interested in website analytics get started using a free website analytics tool – Google Analytics. While I’m no super samurai, I definitely know my way around the sharp edges of Google Analytics and hope to share some of my wisdom with first-time analysts. If you are trying to shed your Reporting Squirrel ways, this site is for you!
Stay tuned for more first time Google Analytics tutorials and tips for users who want to get started with Google’s free analytics tool.